Starbucks faces declining same-store sales and economic headwinds impacting consumer spending. Read why SBUX stock is a Sell.

Amid this backdrop, the coffee chain has introduced the "Back to Starbucks" strategy, which consists of fundamental changes such as simplifying its menu and reducing its options by 30%.

Starbucks named a new chief financial officer on Tuesday as part of a larger turnaround strategy. Cathy Smith, who has been Nordstrom’s CFO since 2023, will join Starbucks in the next month ...