Fireball Whisky is turning up the heat on senior discounts. Fireball is offering a lifetime supply of its cinnamon whisky to ...

The old fashioned and the sazerac are two of the most quintessential cocktails in the bartending world (if not the two). In ...

SouthTrade International has officially rebranded to Sazerac AUNZ, which reflects Sazerac’s plans to grow its portfolio ...

Van Gogh Imports, marketer of the Van Gogh vodka, TAP whisky, Molinari, Limoncello di Capri, Ron Abuelo and Jumbie brands, is set to become a fully integrated sales company within Sazerac Co. as of ...

Wednesday issued a precedential decision affirming a Trademark Trial and Appeal Board (TTAB) decision that the mark FIREBALL is not generic but also that a competing mark was not likely to cause ...

Fireball Whisky is giving away a lifetime supply, but only to those born in 1935 or earlier. The brand insists it’s just giving back to the party legends who have been keeping the fun alive for ...

The US Court of Appeals for the Federal Circuit affirmed Trademark Trial & Appeal Board rulings, finding that a previously generic term was ...

Neat, on the rocks, or in your favorite cocktail, the best rye whiskey is among our favorite pours for any occasion. I'm talking about the best rye whiskey, which predates bourbon by at least a ...

Early Monday morning, a "weather-related mudslide" occurred on the northeast side of the distillery, Cory McCauley, a spokesperson for Buffalo Trace's parent company, Sazerac, stated in an email.

Ray Noble has stepped down as Sazerac MD, prioritising family while remaining connected to the liquor industry.

Sazerac, the spirits company behind brands including Buffalo Trace, has announced that it is expanding the Sazerac Barrel ...