This month, sportswear brand Puma signalled a bold strategic shift in its advertising approach with the launch of a global ...

Puma revealed on Thursday, “Go Wild,” a global campaign that the athletic powerhouse said marks “an evolution in its brand ...

The launch also highlights PUMA’s latest footwear models, the Deviate Nitro 3 and Foreverrun Nitro 2, as the ultimate tools ...

Puma partners RE&UP, moving a step closer to its 2030 vision for 30% of polyester fabric in its apparel to be fibre-to-fibre ...

Puma has signed a multi-year partnership with textile circularity company Re&Up to scale a recycling initiative, turning ...

At PUMA, A$AP Rocky’s goal has always been to disrupt the status quo. When he announced his appointment as the creative ...

The sportswear brand is hoping to redefine its brand through a new campaign by putting everyday athletes at the forefront and ...

"PUMA has always been home to athletes who achieved greatness in sports by being their true selves and following their own path to success", said Arne Freundt, CEO at PUMA. Freundt continued ...

Discover the best Puma shoes for men, featuring the latest styles, trends, and top-rated designs. From running shoes to ...

Along with being the Official Ball Supplier, the German sportswear label will work with the League on grassroots football ...

We view Puma as a leader in global sportswear but do not believe it has achieved a competitive advantage. Since 2014, Puma’s annual sales have risen to nearly EUR 9 billion from EUR 3 billion as ...