Saidi attributes the growth to various factors, but one notable influence is the ripple effect from the viral Dubai chocolate bar, which has become known for its creamy pistachio filling.

Pistachio, long known as the hero of baklava and Middle Eastern desserts, has officially gone viral. From TikTok’s obsession with Dubai chocolate bars to pistachio-infused iced lattes ...

Add the softened gelatin sheet and mix well. If using, add a small amount of green food coloring to enhance the pistachio theme. Allow the glaze to cool slightly before gently pouring it over the ...