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The Financial Conduct Authority spent £66,400 on its new logo, which was designed by advertising giant Saatchi & Saatchi. The FCA paid the advertising firm £57,600 to audit its brand and design the ...
The FCA has defended its decision to spend more ... FCA paid Saatchi and Saatchi £57,600 to audit its brand and design the new logo. The regulator spent the remaining money on areas such as ...
The spokesman adds that consumer research has led to the FCA wanting to change its logo to make the words ‘Financial Conduct Authority’ more “legible and accessible”. He adds: “This will help to give ...
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