A recent claim by scientists has stunned the internet: one color we all know and love doesn’t technically exist. Despite its ...

For the first time, humans might have glimpsed a rainbow of color that lies just beyond our sight – including a "blue-green ...

Described as a kind of blue-green, the new color—named “olo”—can only be seen using lasers to manipulate certain ...

The newly described method and prototype machine is called the Oz Vision System, (a not-so-subtle nod to reaching somewhere ...

Researchers discover a new color outside the range of human color vision, but you have to laser your retinas to see it ...

By stimulating thousands of individual cone cells, researchers made volunteers see a blue-green color of "unprecedented ...

Scientists at UC Berkeley have developed a groundbreaking technique that allows humans to see a color they’ve never experienced before. This method — dubbed “Oz” — enables people to perceive a unique ...

It turns out that one of the colors we see in the world every single day is actually just a pigment of our imagination — er, sorry, figment of our imagination. Scientists say it's a sort of collective ...

Scientists discover new color 'Olo' that humans can only see with special laser technology. A research team from UC Berkeley ...

The Sun appears yellow from Earth due to atmospheric scattering, but in reality, it's a white star emitting all visible ...