Lakers forward LeBron ... James discussing his pre-game sneaker selection process in the tunnel before tip-off. Speaking candidly with his teammates, James said, "I can't wear the same pair of ...

LeBron James paid it ... Adidas, and even Reebok, which would have amounted to a $10 million shoe deal. As AFROTECH previously reported, James ultimately rejected the Reebok deal since it came ...

I want to wear Nike ... His shoes are also among the most popular today, selling high volumes across the world. So, while Michael Jordan may not be the reason for LeBron James signing with Nike ...

I want to wear Nike's." On May 22, 2003 the day before the NBA Draft Lottery, LeBron James inked a massive seven-year, $87 million deal with Nike, at the last moment. Reebok officials were present ...

This is not the first time this year that James has discussed the meetings he had with sneaker brands before signing his first contract. Brian Windhorst on Lebron James "He chose to wear 23.