IQOS heats up small packets of ground up tobacco resembling cigarettes but does not burn them, a process the company says potentially results in fewer health risks compared to smoking. Sign up here.

IQOS is commercially available at select mobile locations and through IQOS coaches in Austin. It will be available for purchase to legal-aged adults 21+ online in late April 2025. To learn more ...

The campaign groups allege that PMI violated the FDA's orders by suggesting IQOS offered lower risks than cigarettes. Their letter cited four examples of such statements in the United States ...

Philip Morris has found the emissions of harmful chemicals from IQOS are 90% lower compared to cigarettes. That said, research funded by the Swedish government suggests that while heated tobacco ...

IQOS is the present and the future of Philip Morris. With such a high and sustainable dividend, capital gain takes a back seat. In 1963 about 4,345 cigarettes were consumed per adult in America ...

The FDA had deemed IQOS beneficial to public health because it releases fewer toxins than traditional cigarettes. Philip Morris' attorney Gregory Garre of Latham & Watkins argued that the ITC's ...

Challenging the status quo to realize something truly unexpected for a community of more than 32 million 1 legal age users who have made the choice to move away from cigarettes "Curious X ...

The milestone underscores the company’s shift toward replacing cigarettes with smoke-free alternatives such as IQOS. “For the first time in history, smoke-free products have surpassed ...

The campaign groups allege that PMI violated the FDA's orders by suggesting IQOS offered lower risks than cigarettes. Their letter cited four examples of such statements in the United States ...