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Viral Ice Bucket Challenge is Back—With Some Pros and Cons

Why Is the Ice Bucket Challenge Back? All About the Viral Trend's Return — and New Mission

The Ice Bucket Challenge, which was first launched in 2014, has been revitalized with a new mission. Here's everything to know about the USC #SpeakYourMIND Ice Bucket Challenge.

USA TODAY on MSN · 5d

The viral 'Ice Bucket Challenge' is back over a decade later – but with a new mission

Over a decade after the viral "ALS Ice Bucket Challenge," these college students sparked a new trend in support of mental health. Reactions are mixed.

Knoxville News Sentinel on MSN · 5d

The Ice Bucket Challenge is back! How did it originate and why everyone seems to be doing it in 2025

In 2025, the Ice Bucket Challenge is helping to break the stigma surrounding mental health and to support suicide prevention efforts, according to USC MIND's post. Additionally, Active Minds is accepting monetary donations to support its mission of mobilizing youth and young adults to transform mental health norms across society.

3don MSN

Brooke Eby, TikTok star with ALS, has concerns about the Ice Bucket Challenge’s rebranding

Eby says she objects to the viral Ice Bucket Challenge now being used to draw attention to other causes while ALS patients ...

New York Post4d

The viral ‘Ice Bucket Challenge’ is back — this time, to raise awareness for a new chilling cause

The Ice Bucket Challenge is back! In 2014, Americans were asked to pour buckets of ice water on themselves and post the video to social media in order to raise awareness for ALS, or ...

The Providence Journal6d

Ice Bucket Challenge is returning with a twist in 2025. Here's what cause it's supporting

The Ice Bucket Challenge is back. The challenge that splashed through social media in 2014 as people all over the world dumped buckets of ice water on their head to raise money and awareness ...

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Viral Ice Bucket Challenge is Back—With Some Pros and Cons

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