Greenwashing is using misleading or false claims to entice consumers or investors. Learn how to spot and avoid investing in ...

Many companies pretend to be greener than they actually are. Here's advice for distinguishing bogus sustainability claims ...

If you have ever purchased a product because the packaging had the word "natural" or appeared to be recycled… you may have been a victim of what we call Greenwashing!

Mobile platform looks to verify the farm-to-table label by connecting farmers, restaurants and diners through searchable ...

UK regulators can fine food companies up to 10% of global turnover for misleading sustainability claims – a major shift in the fight against greenwashing.

A move by Coca-Cola to switch Sprite's green plastic bottles to clear PET plastic has been branded "blatant greenwashing" by environmental activists, despite its claims that the swap will drive ...

In this environmental video essay, I take a quick look at greenwashing using Fiji Water's marketing campaign as a case study. I explore why green products are not necessarily as eco-friendly as their ...

Consumers can verify a company’s sustainability efforts by checking its website for an ESG (environmental, social, and ...

Brands want to ride the sustainability wave, but not all of them are paddling in the right direction. As consumers, we ...

Vague buzzwords like “eco-friendly” without proof scream greenwashing. Instead, show measurable impact (for example, “50% less carbon emissions” or “100% recycled materials”).

Here are examples of some of the most common greenwashing techniques in action: Food companies may claim their products are “all natural,” “GMO-free,” or “made with organic ingredients.” ...