Fierce Grape is very popular with shoppers who prefer the more bold taste to the Riptide flavor. Calling it both "grape" and ...

Nicolette is a lifestyle writer based in Brooklyn, NY. Enthusiastic and ambitious, she's excited to tackle any story — from beauty trends to hard-hitting breaking news, Nicolette brings ...

the beverage brand relases two new flavor mashups (Image via Getty) Gatorade, the sports beverage brand, is set to celebrate its 60th anniversary with the introduction of two new Flavor Mashups.

This return to the dirty-pop sounds of Gaga’s heyday reminded fans that we’ve seen this before. Thus, reheating your nachos was born. Celebs aren’t the only ones looking toward the past ...

Some days, I think that every brand has to have exhausted its new ideas for products and flavors. But then Frito-Lay introduces a new line of “better-for-you” Doritos and Ruffles and Chick-fil-A rolls ...

While most people like to shower in the morning, others prefer to take one at the end of a long day. It's all a matter of preference in this age-old debate about hygiene and self-care. The process ...

Decision fatigue is real — especially at the grocery store. On the days when it feels too difficult to choose between hydration options, you might as well just combine the two. Gatorade is ...

Decision fatigue is real — especially at the grocery store. On the days when it feels too difficult to choose between hydration options, you might as well just combine the two. Gatorade is remixing ...