Talk about ITV selling off or merging its production business has been one of the British television industry’s longest-running rumors. Reuters is reporting that the company is in talks to merge ITV Studios,

ITV has held early talks with the Abu Dhabi-backed investment group RedBird IMI, led by CEO Jeff Zucker, about a potential merger of their production businesses, according to Reuters. Citing two people with “knowledge of the situation,

By Amy-Jo Crowley, Hadeel Al Sayegh and Paul Sandle LONDON/DUBAI (Reuters) - British broadcaster ITV has been holding early-stage talks with Abu Dhabi-backed group RedBird IMI about a possible merger of their respective production businesses,