Remember View-Master, the Fisher-Price toy with those little 3D picture discs of mountains, rivers and caverns that you could rotate through a viewfinder? DreamWorks is in negotiations to acquire ...

We're not sure anything could ever replace the satisfying "ca-click" sound of our old Fisher-Price View-Master 3D unit, but the ZScanner 700 3d scanner does have the bonus feature of actually ...

The main piece is an update to the iconic red-bodied View-Master that looks a little bit like a Fisher-Price take on the Oculus Rift. The orange lever is still there, albeit in a more compact form ...

"View-Master has secured itself as a classic toy that continues to fuel the imaginations of children around the world," says Chuck Scothon, senior vice president of marketing, Fisher-Price.

The Fisher-Price View-Master has entertained generations of kids with stereoscopic views of famous landmarks and cartoon characters since its advent in 1939. Problem was, these iconic gadgets ...

“The first reel that was produced in 1939 would still work in our newest viewer that came out today,” said Mike Sullivan, marketing manager for View-Master at Fisher-Price. The East Aurora toy ...

“My only image of the Grand Canyon was from the View-Master ... Scenic discs are no longer a good fit for the Fisher-Price division of toy maker Mattel Inc., a spokeswoman said, and the ...

The View-Master is getting its own movie... eventually. Photo by Fisher-Price via Getty Images. Mattel Films has been vocal about its ambitions to turn as many of its old toys into movies as it can.

"My only image of the Grand Canyon was from the View-Master." The iconic reels ... cut Scenic discs are no longer a good fit for the Fisher-Price division of toy maker Mattel Inc., a spokeswoman ...

A series of acquisitions later, Mattel acquired View-Master and has been distributing the toy under its Fisher-Price brand since 1997. Now, amid slumping sales for Mattel, the toymaker has ...

By Mia Galuppo Film Writer Mattel has set its latest toy-to-feature title with a live-action project based on View-Master. Mattel Films will partner with Todd Black’s Escape Artists on the ...