42-year-old turned a Facebook page into a real company—now it’s worth $1.4B and spending millions on a Super Bowl commercial
Super Bowl commercial this year has an estimated cost above $7 million — a "great value buy," says Liquid Death CEO Mike ...
BBC1y
Hats, jewellery, coffee: The odd ads popping up on Facebook's 'political' list
At least 26 commercial adverts - like this one for a line of hats - have been spotted in Facebook's library for political ads Dozens of adverts for hats, jewellery, clothing and other things with ...
NBC New York3d
42-year-old turned a Facebook page into a real company—now it's worth $1.4B and spending millions on a Super Bowl commercial
Mike Cessario built his billion-dollar company with plenty of free and low-cost advertising. Now, he's betting on one of the world's most expensive advertising venues: the Super Bowl. "It's the ...
NBC DFW3d
42-year-old turned a fake Facebook page into a real company—now it's worth $1.4B and spending millions on a Super Bowl commercial
Mike Cessario built his billion-dollar company with plenty of free and low-cost advertising. Now, he's betting on one of the world's most expensive advertising venues: the Super Bowl. "It's the ...
NBC Chicago3d
42-year-old turned a fake Facebook page into a real company—now it's worth $1.4B and spending millions on a Super Bowl commercial
"Outside of the Super Bowl, the amount of spend a brand would need to reach 100 million unique people and have most of them pay attention to your commercial would likely cost many times more than ...