For some, a tried-and-true approach like email marketing may be the best fit. Others might turn to emerging trends, like AI-driven donor segmentation, or immersive storytelling, like custom ...

The artificial intelligence (AI) marketing industry is experiencing unprecedented growth, with projections estimating it to ...

and shift quicker to emerging trends in the market, which gives them a competitive advantage. This new approach to strategy with a focus on marketing comes as a result of hyper-personalisation.

WARC's Marketer's Toolkit is the centerpiece of this program, identifying critical emerging trends. Additional reports and deliverables build on it, allowing us to provide additional forward-looking ...

One expert told Newsweek that the prediction "really speaks to the growing importance of authenticity and connection." ...

The mobile app industry is evolving at an unprecedented pace. With over 6.9 billion smartphone users worldwide, apps are no ...