The event begins at 11 a.m. on April 11 in the Grand Ballroom of the Galt House Hotel. The Kentucky Derby Festival’s annual "They're Off" kick-off luncheon is set to be a slam dunk. Kelsey ...

First held in 1957, the "They're Off!" luncheon serves as the time-honored kick-off to each year’s Kentucky Derby Festival. It’s the second-oldest event on the festival’s schedule.