This edition of the logo was created in 2014, but the color orange has always been a part of the company's branding. The color is often associated with feelings of happiness and confidence.

Whatever the case, blue enthusiasts tend to feel a need for genuine ... big tech companies use blue in their logos). If your heart beats for this color, there’s a fair chance you hold honesty ...

Other theories argue that blue tones are often associated with feelings of calm and relaxation ... And from menu design to logo colors to lab-tested recipe development, it all comes down to ...