Coca-Cola jumps on ‘gut-healthy’ soda trend with prebiotic drink to rival Olipop, Poppi
It seems Coca-Cola has grown sick of stomaching Poppi and Olipop’s success with “gut-healthy” sodas – so the legacy brand is launching its own prebiotic drinks. Coca-Cola’s Simply prebiotic sodas will be sold in five fruity flavors: Strawberry, Pineapple Mango, Fruit Punch, Lime and Citrus Punch.
Gut check: Coca-Cola introduces new prebiotic brand to take on Poppi and Olipop
The early marketing approach from Coca-Cola for the new product has a digital and experiential focus aimed at Generation Z, and includes influencer partnerships and social media campaigns. Analysts say the new brand aims to appeal to health-conscious consumers who are curious about prebiotic products, but may be hesitant to try them.
Poppi and Olipop are the trendy new sodas. Coca-Cola is responding
Coca-Cola is likely hoping the recognizable "Simply" brand will help the new soda quickly establish itself, against Poppi and Olipop, the two prebiotic-packed soda startups that have attracted a loyal fandom in their few short years of existence.
Coca-Cola takes on Olipop and Poppi with new prebiotic soda brand, Simply Pop
Coca-Cola is launching a prebiotic soda brand called Simply Pop, taking on upstarts Olipop and Poppi. Starting in late February, consumers on the West Coast and in the Southeast will be able to try Coke’s iteration of the trendy drink.
Coca-Cola Is Coming For Olipop's Throne With Its New Drink Line
If you're the kind of person that likes a little extra prebiotic fiber with your soda, keep an eye out for the new product line from Coca-Cola.
Coca-Cola Joins the Prebiotic Market with Simply Pop, a New Line of Fiber Sodas
Brands like Poppi and Olipop offer gut-focused sippers an alternative to high fructose corn syrup and caramel-colored additives—and Coca-Cola wants in. The soda giant recently announced Simply Pop, its first prebiotic soda,
Coca-Cola Finally Releases Its Answer To Olipop, Poppi
Cola's Simply Pop launches in retail locations in select regions later this month, and nationally through Amazon Fresh.
Gutsy move: Coca-Cola launches prebiotic soda to compete with Olipop and Poppi
Coca-Cola is launching its own prebiotic soda brand called Simply Pop in order to compete with gut-healthy industry pioneers Olipop and Poppi.
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Coca-Cola Joins the Growing List of Major Companies Facing Boycotts — What's Going On?
In early February 2025, a growing number of people began boycotting Coca-Cola, along with several other companies and brands. Here's the reason why.
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Coca-Cola is accused of calling ICE on immigrant workers — but there's no evidence of it
In early 2025, a rumor that Coca-Cola called U.S. Immigration and Customs Enforcement agents on its own immigrant employees began spreading on social media. These claims were not based in ...
New York Post21d
Coca-Cola releasing orange cream flavor next month
Coca-Cola Orange Cream is scheduled to go on sale ... Olipop, a probiotic soda, introduced an orange cream flavor in 2021. Carvel reintroduced its Orange Dreamy Creamy ice cream last year for ...
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Coca-Cola is adding a new flavor to its lineup
Coca-Cola Orange Cream is scheduled to go on sale ... Olipop, a probiotic soda, introduced an orange cream flavor in 2021. Carvel reintroduced its Orange Dreamy Creamy ice cream last year for ...
Newsweek14d
Coca-Cola's History in Cuba Seen in Rare Photos Up for Auction
He also received his master's degree from St. John's University in 2021. You can get in touch with Matthew by emailing [email protected]. Languages: English. A rare collection of Coca-Cola ...