Sonic the Hedgehog 3 is racing to cinemas this 20th, and that means that movie promotion is in full swing. Now, Build-A-Bear has revealed a Shadow the Hedgehog plushie with an eye-brow-raising ...

Build-A-Bear now has a range of Sonic plushes that includes a talking Shadow the Hedgehog. The more expensive version of Shadow includes a voice chip with lines from Sonic the Hedgehog 3.

From the moment that Shadow the Hedgehog appeared in the first trailer ... But few could have predicted that it would mean Sonic 3's Build-a-Bear line would be disrupted by Shadow's resurgence.

This latest Pokémon Build-A-Bear follows other additions to the same line like Cubone, Mimikyu, Bidoof, and Fuecoco.