Brian Niccol is shaking up Starbucks. Here's how he became one of the biggest names in the restaurant industry.
Brian Niccol led turnarounds at Taco Bell and Chipotle before becoming CEO of Starbucks. Here are the highlights of his ...
Barchart on MSN6d
Starbucks’s New CEO Brian Niccol Wants to Turn the Company Back into a Growth Stock, and 300% Growth Shows Customers Already Love His ‘Back to Starbucks’ Plan
Since Brian Niccol assumed the role of CEO at Starbucks in September 2024, the company has embarked on a series of strategic ...
Parade on MSN1d
Biggest Changes Starbucks Has Implemented This Year–So Far
From downsizing its menus to changing its to-go cup packaging, Starbucks has ushered in a significant amount of updates this ...
Wall Street Journal29d
Starbucks CEO Tells Workers to Step It Up After Layoffs
They hired former Chipotle CEO Brian Niccol to turn the tide. Photo: Alexandra Larkin In his first address to employees since announcing widespread layoffs last month, Niccol said Tuesday that ...
Business Insider20d
Your days of fighting people for one power outlet at Starbucks may soon be over
Starbucks cafés may soon have more power outlets. Brian Niccol, Starbucks' CEO, said the company was testing a store redesign with more seats and power outlets. This is the latest move in his ...
New York Post21d
Starbucks CEO Brian Niccol defends company’s DEI practices, says they are ‘key’ strength of business
Starbucks CEO Brian Niccol reaffirmed during a shareholder meeting this week that the company will continue focusing on diversity, calling it a key part of the coffee giant’s strength.
Chowhound on MSN12d
Your Starbucks Cup Now Comes With A Misspelled Name And An Unsolicited Life Lesson
Starbucks is bringing back one of its old initiatives: having baristas write customer names on cups. Not everyone is happy about it though.
Hosted on MSN29d
Starbucks CEO Tells Workers to Step It Up After Layoffs
Starbucks Chief Executive Officer Brian Niccol is delivering a tough-love message to corporate workers: Step it up, get back in the office and take responsibility for improving the company’s ...