economic development is shifting to primarily being a business selling to consumers. In the sales jargon, it’s a pivot from B2B to B2C, and too few economic development strategies have updated their ...

This year is a turning point for B2B marketing. Influencer marketing, personalized video and AI teammates are about to change everything.

Rather than worrying about how to recover, B2B marketers should be thinking about how to get stronger. Culture change takes time, but one of the best ways to start is by integrating new steps into ...

Moreover, B2B companies targeting only a few critical deals each ... Libby has 25+ years of experience in strategic marketing and business development.

Learn from SVP Karen Bolda how Expedia Group’s B2B tech solutions power the travel industry, supports partners and scales innovation.

Leading B2B marketing consultancy I.M.A has continued its growth trajectory announcing the acquisition of independent ...

Three Business, the B2B arm of Three UK, announced it has reached 1 million ... and digital tools and support that were once only available to large enterprises. The development of a strong UK-wide ...

Allegrow, an AI platform keeping B2B emails out of spam, raised $1M from Golden Section and angels including Harrison Rose (Sequoia scout). Funds ...