New AR and QR-powered offerings announced across sports ... and new forms of richly targeted marketing." Shared Augmented Reality (AR) Platform for Stadiums: ARound, a first-of-its-kind fan ...

With that in mind, businesses can make the customer journey easier with only a piece of paper and a QR code. By linking product information, tutorials and even augmented reality experiences to a ...

In late August, Detroit's 20-story whale mural on Broderick Tower was once again obscured; this time by a giant QR code that, when scanned, offers an augmented reality (AR) experience for ...

QR Code-Powered Advertising Platform for Restaurants and Bars: Stagwell Marketing Cloud is developing an advanced digital out-of-home platform that directly integrates into digital menu and point ...