Ariat has teamed up with Your Horse to offer one winner a £1,000 voucher to spend on the fashion brand’s new spring/summer ...

This June, Chevron and the Ariat Texas Rattlers, Fort Worth's only professional bull riding team, will unite to host the second annual PBR Chevron Showdown presented by Ariat Texas Rattlers on June 12 ...

Ariat builds the Clanton’s with American bison ... As much as I love my Tecovas and Rhodes styles (and covet Wille Nelson's favorite boot brand Lucchese), they’re all tight on the toes ...

Ariat will have a strong presence throughout the event and offer an immersive on-site experience, where fans can have their boots customized and shop a curated selection of the brand's premium western ...