Sora’s iOS debut drew a flood of copycats that snagged 300,000 installs and more than $160,000 before many were pulled. Here is what happened and how to find the real app.

Launching an app is only the first step toward success. The real challenge lies in making it visible among millions of ...

Apple hasn’t been shy about offering third-party developers ways to boost their visibility in the iOS App Store — paid advertising placements and Apple-generated “feature” articles — but it insists ...

Natural language App Store search was part of the October iOS 18.1 update, but Apple’s reminder today was the first time I’ve seen it on my iPhone. Natural language App Store search was part of the ...

Searching for apps is typically pretty straightforward, so long as you know what you’re looking for. But when you don’t, both Apple and Google’s respective shops (the App Store and Google Play) do an ...

Apple is reportedly experimenting with ways to improve its Mac and iOS App Stores, but right now the company has bigger problems. On Thursday morning, App Store search wasn’t functioning at all. This ...

If you prefer your app recommendations to be served by the highest bidder, then you’re in luck. Apple has enabled Search Ads to appear on the front page and related app pages on the App Store. “Apple ...

Apple has confirmed to Macworld that it acquired Chomp, a company that offers an app for searching the iOS App Store in clever ways. The Chomp app for iPhone searches App Store apps. Chomp says that ...

You can get Spotify on your Apple TV by downloading it from the built-in App Store (if available) or using AirPlay to stream ...

Apple's mobile apps are often first in App Store search results ahead of competitors, according to a new analysis done by The Wall Street Journal. For basic searches like "maps," Apple's apps ranked ...