To successfully integrate generative AI (gen AI) in marketing, companies need to balance automation, customization, and human ...

LTV.ai raised a $5.2 million Series A to send AI-driven emails and text messages. See its pitch deck.

AI literacy is, perhaps unsurprisingly, the number one marketing skill on the rise, as brands grapple with emerging technologies and implementing artificial intelligence into their work processes.

Generative AI in marketing is making waves. Which use cases are gaining traction and how are marketers using AI to improve ...

To receive daily news and insights, subscribe to our free daily Marketing Dive newsletter. Unilever’s top marketer claims artificial intelligence (AI) is allowing the packaged goods giant to ...

Concepts like digital twins and spiking neural networks are shifting marketing strategies. Jamie Allan, an Nvidia director, shared examples of CMOs putting AI to work. How can AI help supercharge ...

The AI Traffic Accelerator emerges as a ... featuring guest speakers who are leaders in the digital marketing space. These webinars cover the latest trends, tools, and best practices, ensuring ...

In this week’s episode of The Drum Podcast, AI experts ponder how scared marketers should be of a world where the recipient of marketing messages is no longer human. Agentic AI: Are you ready ...

I recently read that a company in Finland is using AI to find the “perfect coffee blend.” And here I am buying an imperfect blend of beans from a local coffee roaster like a sucker.