How Apple’s ‘1984’ Super Bowl commercial changed advertising forever
The year is 1984. It’s Super Bowl Sunday and you turn on the TV to see a procession of stern men marching through a tunnel. No, it’s not the Los Angeles Raiders. It’s the most important Super Bowl commercial of all time.
Can World Cup 2026 match the advertising might of the Super Bowl?
Firms pay millions to run a 30-second commercial during the Super Bowl. Why are ads shown in soccer's equivalent games less of a big deal?
Super Bowl: Which brands spend the most on advertising?
Alcoholic beverages and soft drinks brands continue to be major players in Super Bowl advertising. Budweiser, Michelob Ultra, and Coors Light have maintained a strong presence, spending tens of millions on commercials.
What are the 10 best Super Bowl commercials of all time?
In some years, the Super Bowl commercials are as memorable as the game itself. Here are the 10 best Super Bowl commercials of all time.
Best 2025 Super Bowl commercials: Ranking the best and worst ads
Super Bowl commercials are a big focus every year, even if some people love to hate them more than enjoy them, because nostalgia makes everyone think, “Back in my day, things were so much better.” To be fair,
5 Super Bowl commercials that deserve places in the advertising hall of shame
Brands airing Super Bowl ads have a lot riding on their investments – roughly US$7 million for a 30-second spot for the 2025 big game. So there’s a lot of pressure to get things right. In my advertising classes,
What Is The Difference Between Advertising And Marketing?
Even with the increased overlap from digital transformation, understanding the distinction between marketing and advertising ...
From Dad Energy to Pickleball Hustlers and AI, Super Bowl Advertising Promises Entertainment
From nostalgic reboots to AI-driven innovations, Super Bowl ads offer small businesses a masterclass in humor, engagement, ...
Tech Xplore on MSN2d
How will AI be used in advertising?
"While AI can be a powerful tool for enhancing and refining creative work, the core of a compelling ad—the emotional core, ...
Elon Musk's X sues Lego, Shell, more companies over advertising 'boycott' from platform
Elon Musk's X is suing more companies, alleging they joined a group of advertisers illegally conspiring to boycott the social ...
Impacts17h
How Data Analytics is used for Advertising?
Nowadays, there is so much competition that standing out in ad campaigns is very important. But, how can you figure out your ...
Amazon's advertising business grew 18% in the fourth quarter
Amazon's online advertising business logged $17.29 billion in the fourth quarter, up 18% from a year ago. Analysts polled by ...
Snap beats profit estimates on advertising platform strength
Snap beat Wall Street estimates for quarterly profit on Tuesday, benefiting from improvements to the Snapchat parent's ...