Here’s what we learned about customer acquisition strategies for direct mail based on this year’s survey data.

The digital marketing landscape has undergone significant changes, particularly in how businesses leverage artificial intelligence and automation for growth. Through recent conference interactions and ...

You need content marketing metrics: customer acquisition costs, marketing spend ... work toward increasing end conversions by A/B-testing your landing pages and email campaigns, and enhancing ...

Reel Axis-Led Acquisition Sharpens ReachMail's Focus on Deliverability, Simplicity and Customer Success, Empowering SMBs to Achieve Greater Growth Through Relia ...

Subscribe today to gain access to every Research Intelligencer article we publish as well as the exclusive daily newsletter, full access to The MediaPost Cases, first-look research and daily insights ...