Guillemot Brothers and Tencent have been speaking with advisers to help bolster Ubisoft's value, and stabilize the company, Bloomberg said, citing people familiar with the matter. Ubisoft's shares surged nearly 30% after the report of the buyout. The company had a market value of 1.39 billion euros ($1.52 billion), as of Thursday close.

A new Bloomberg report says the Guillemot family and Tencent are exploring options for righting the Ubisoft ship, which could include buying out the company and taking it private. Sources told the site that both groups have been speaking with advisers about possible ways forward,