The 2025 F1 season begins in Melbourne, Australia at the Louis Vuitton Australian Grand Prix. Coverage for the race begins Saturday, March 15 at 11:55 p.m. ET. The Louis Vuitton Australian Grand ...

The partnership between Louis Vuitton and Formula 1 highlights how luxury brands are increasingly aligning themselves with high-octane sports to enhance their market presence. By becoming the global ...

The F1 season starts with the Louis Vuitton Formula 1 Australian Grand Prix 2025. The race brings some of the world’s best drivers, including Red Bull Racing’s Max Verstappen and Sergio Pérez ...

Louis Vuitton has always been about movement ... it’s a fitting tribute to a race that has long been a jewel in the F1 crown. “During this first Grand Prix of the season in Melbourne ...

“It’s similar to the way fans shared fashion content around Taylor Swift concerts but through an F1 filter.” That might change as Louis Vuitton flexes its fashion muscles and sizeable ...

F1, by the way, is now the most followed sport on social media in the world. Pietro Beccari front, left, in Barcelona to present The Auld Mug to Emirates Team New Zealand at the Louis Vuitton 37th ...

Now that the thrum and whine of the cars have gone silent, the drivers with their entourages have long since jetted off to ...