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WEBJoin the Campaign community and read about brand campaigns, key moves in ad agencies and the latest thinking from international creative thought leaders.
Read the latest advertising industry news | Campaign US
WEBX poised to suffer ‘biggest recorded pullback’ from advertisers ever. September 06, 2024 by Joseph Arthur The Information. With brand perception concerns pushing advertisers away from X, YouTube, Netflix and TikTok are among the ad platforms most preferred by consumers and marketers. Read more tech news.
Read the latest advertising brand news | Campaign US
WEBChime challenges two-week pay cycle in largest brand campaign to-date. August 30, 2024 by Eric Berger The Information. On Labor Day, the mobile banking firm is promoting a product that allows customers to access up to $500 of their paycheck prior to payday.
The value exchange: Rethinking consumer relationships in the …
WEB4 days ago · The concept of value exchange is elemental to the digital media and marketing ecosystem — and yet, we are still not getting through to the consumers we rely on for the well-being of our business. Value exchange reflects the reciprocal transfer of value between a company and its stakeholders, including customers, suppliers and partners.
Read the latest advertising media news | Campaign US
WEBAugust 21, 2024 by Campaign Asia-Pacific Staff The Information. The publisher of prominent titles such as Vogue, GQ, Vanity Fair, The New Yorker, and Condé Nast Traveler aims to leverage AI following the digital media industry’s recent struggles to monetize content, particularly through traditional search.
Features - Campaign US
WEBFebruary 20, 2024 by Alyona Uvarova The Information. Campaign US kicks off a video series exploring the implications of generative AI for creatives, strategists and data analysts in advertising and marketing. Watch more Videos. In-depth features exploring the U.S. and global advertising industry, from Campaign US.
Advertising news and opinion from international thought leaders ...
WEBA women-dominated Olympics is fuelling optimism in increased brand endorsements for women's sport. Campaign explores why marketers who have the foresight to invest in female athletes now will reap the biggest rewards.
Latest US and international work and advertising campaigns
WEBJul 12, 2023 · Tinder gives singles hope that their idiosyncrasies are 'for someone'. December 07, 2021. The spot, created by Mischief @ No Fixed Address, acknowledges that 'You're Not For Everyone.'. Campaign's The Work showcases the latest US & international advertising campaigns covering TV, outdoor, press, radio & cinema ads.
Advertising news and opinion from international thought leaders ...
WEBJust give us a call or drop us an email and we'll be happy to assist. Customer Service. T: +877 531 1767. E: [email protected]. Join the Campaign community and read about brand campaigns, key moves in ad agencies and the latest thinking from international creative thought leaders.
Campaign for Creativity | Campaign US
WEBIn-depth global advertising and marketing content from Campaign US, UK, Asia-Pacific and more.